Case studies

E2R Paris

Challenge

E2R Paris hired Quantads to develop its online sales while maintaining a target ROAS.

Existing marketing activities were numerous with Google Ads search, shopping and display campaigns + Facebook & Instagram Ads too.


Actions

After an initial audit, Quantads restructured ad accounts from the ground up: tracking, data bases, reports and dashboards, campaigns, ad copies and creatives, targeting...

After that, Quantads established an iterative strategy:

  • Identified and saturated the most qualified channels and audiences.
  • Capitalized on those acquisition channels during seasonal peak times.
  • Heavily experimented with ad formats and concepts.

Results

+74% turnover at the desired ROAS in a year.

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